Summary of a few trends:
1. GAMECHANGER: BRING IN THE CONTEXT
Excerpt from “Will Google Now make apps obsolete one day?”
The next evolution of that is to obtain desired information that isn’t contained in a single app. “Individual app developers can’t think far enough ahead and their apps aren’t nuanced enough to know what I want to do in my current situation at my current period of time,” he says.
“So why don’t we bring in context? Why don’t we bring in what my calendar says I should be doing right now, what my current location is, how quickly I’m moving to tell if I’m walking or in a car? Why don’t we bring all that context together and determine what I really want,” Facemire says. “That’s where things like Google Now and Cortana and Siri come into play. All of a sudden we can have these intelligent digital assistants that help us stitch these things together.”
2) JOIN THE IoT APP PARTY
Excerpt from IoT apps trend: 3 essential ingredients for success:
IoT is one of the most hyped areas of information technology. The high expectation may not be satisfied for years—if ever. There are still major issues that must be addressed before the IoT industry becomes the kind of opportunity that the mobile app industry is today.
Despite these challenges, now is a good time for independent developers to start exploring IoT apps. The cost and difficulty of small-scale deployments have reduced to the point that a little investment now can pay off big in the future.
3) Back to Web Apps or Storeless Ubiquitous Apps
But when you consider the benefits — apps that could work universally across all platforms, run without any noticeably slower performance than the native apps you’re used to, and won’t require you to stay on top of App Store updates or dedicate all of your local storage to them — it seems that web apps are the next big train that tech companies need to get aboard.
While the user-experience of the mobile web is mostly powered by a few central principles like responsive design, ease of use, SEO, and speed, when looking towards the future, we’ve also begun to see more powerful trends on the horizon. Emerging in new development frameworks and patterns is a trend that seeks to make traditional websites more interactive and “app-like.” Google is pushing what they call “Progressive Web Apps” as alternatives to native apps. These are apps that are built into the browser, but that are lightweight, fast, and have some functionality that has been traditionally limited in web browsers, such as the local storage of user data for offline use, and push notifications. Google even showcases several of their favorite Progressive Web App experiences.
4) App Streaming
What Google is doing:
Roughly four months ago, Google rolled out an impressive technology that almost no one remembers — App Streaming. It does exactly what it sounds like; instead of installing applications like we’re used to, you tap a link to the content and Google will stream the right parts of the app to you on-demand. No need to install it, ’cause you’re already running it. It might be Google’s first pilot experiment of their cloud platform, but the idea of streaming applications onto your phone is not new. In fact, the very technology itself was bought by Google from Agawi a few years back.
What Apple is doing:
On-Demand Resources (ODR) is a technology released with iOS 9 that downloads a small core application only on installation, and then downloads extra parts and content as needed. ODR currently is being used mostly in games, where a user only downloads the assets (graphics, videos, etc.) for a few beginning levels. iOS will then download more levels as the user progresses, and delete assets for completed levels to make space.
Keep watching this space!